Performance-based cold email. You only pay for calls that show up.

Performance-Based Cold Email Lead Gen: You Only Pay For Calls That Show Up

Using our done-for-you cold email system — we build and run your entire outbound operation end-to-end. You just show up to the calls.

Qualified means a decision-maker at a business in your target market who has genuine interest in what you sell, agreed to a call, and showed up.

Video

Watch the short video above to see exactly how it works. We handle everything — infrastructure, targeting, copywriting, inbox management, and booking qualified meetings directly into your calendar.


The Problem

Why most B2B pipelines stay inconsistent — and why it's not your fault.

01

Frustrating DIY outreach

You bought the tools, set up the inboxes, wrote the emails — and watched them land in spam or get ignored. The few replies you got were either unqualified or a waste of time.

02

Agencies that don't deliver

They promised meetings, charged a flat retainer, sent you leads that didn't convert, and told you it was a sales problem on your end. You kept paying. Nothing changed.

03

Thinking cold email just doesn't work

So you wrote it off entirely — convinced your industry is different, or that the channel is dead. It isn't. The execution was just wrong.


The Solution

A system designed so we only win when you do.

We win when you winOur model is performance-based. You pay per qualified meeting that shows up — not per month of hoping. Our incentives are completely aligned with yours.

Done-for-you, end-to-endWe handle everything — infrastructure, prospect lists, copywriting, inbox management, and booking. Most clients spend less than an hour a month on anything campaign-related.

You only pay for resultsA decision-maker in your target market with genuine interest who agreed to a call and showed up. That's what you pay for. Nothing else.


Are You Currently Struggling With...

Inconsistent pipeline

Some months are strong, others are dead. No reliable way to predict how many new clients are coming in.

No time for outreach

You know you should be prospecting more but between delivery and running the business, it never gets done.

Relying on referrals

Great when they come — but you can't build a scalable business on something you can't control or predict.


What You Get

Everything you need, nothing you don't.

Performance-based pricing

You only pay for results. No results, no charge.

Zero work from your team

List building, copywriting, setup, campaign management, response handling, meeting booking. All handled.

Copy that doesn't sound like spam

Short, human emails that start real conversations. No three-paragraph pitches. Messages that get replies because they're relevant.

Technical setup that actually works

Separate domains, proper authentication, warmup systems, ongoing monitoring. The stuff that makes or breaks inbox delivery.

Meetings with people who actually want to talk

Qualified prospects on your calendar every week. Decision-makers who fit your target profile and are genuinely interested.

Results that improve over time

We constantly test, tweak, and optimise. Your campaigns get better as we learn what resonates with your market.


How It Works

From onboarding to booked meetings in a few simple steps.

01

We learn your business

We dig into your offer, your ideal clients, and who we should be targeting. We need to understand your business well enough to represent you.

02

We build your infrastructure

Separate sending domains, email authentication, warmup systems, calendar integration. The technical foundation that keeps you out of spam.

03

We build your prospect lists

Targeted lists of verified decision-makers at companies that match your ideal client profile. Accurate, relevant, ready to contact.

04

We write your campaigns

Short, personalised emails designed to start conversations. Every message written to feel relevant to the recipient.

05

We launch and manage everything

We send campaigns, handle all responses, qualify interest, and book meetings directly onto your calendar.

06

We optimise based on results

As we gather data we refine messaging, adjust targeting, and improve performance. Your results get better over time.


What's Included

Everything is fully done-for-you.

  • Complete infrastructure setup and maintenance

  • Dedicated account management

  • Ideal client targeting and list building

  • Personalised email copywriting

  • Campaign management and sending

  • Response handling and qualification

  • Direct calendar booking

  • Regular performance reporting


Our Guarantee

We only win when you win. If we don't deliver, you don't pay.
Simple as that.


Common Concerns

We hear these a lot. Here's the truth.

"I've tried cold email before and it didn't work."

Most failures come down to missing critical pieces — proper technical setup, accurate targeting, effective copy, or consistent follow-up. We fix all of them.

"I don't have time to manage another vendor."

After a 30-minute onboarding call, your involvement is minimal. Most clients spend less than an hour a month on anything campaign-related.

"What about cost versus hiring someone?"

Hiring means salary, training, and risk before you see a single result. With Kozura you get a dedicated team and proven system — and only pay per result delivered.


Frequently Asked Questions

A decision-maker at a relevant business in your target market who has genuine potential interest in what you sell, agreed to a call, and actually showed up. Not a tyre-kicker. Not a no-show. A real prospect on the phone.
Most clients see qualified replies within 2–3 weeks of going live. Full setup and launch typically takes 7–10 business days.
A 30-minute onboarding call so we understand your business and ideal client. You review and approve the copy before anything goes live. After that — just show up to the meetings.
You don't pay for it. You only pay for meetings that meet our qualified definition and where the prospect actually showed up.
Yes. If we don't deliver at least 10 qualified, shown meetings within 60 days, we work for free until we do — and your tech fee is waived until results are delivered.
B2B service companies where the average client relationship is worth at least $15,000. If your offer is priced between $5,000 and $10,000+ and clients tend to stick around or refer others, cold email can work exceptionally well for you.

Ready to Fill Your Pipeline?

Book a call and we'll walk you through exactly how the system works, what results are realistic for your business, and what it would cost. No pressure. Straight conversation.

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